Master value-based selling by shifting to a customer-centric approach that solves problems and delivers measurable outcomes. Tailor value propositions, build trust, and close deals with solutions that meet customer needs.
Değer Temelli Satış: Satış Stratejisi ve Kapatma Teknikleri
Müşteri Odaklı Satışta Ustalaşın, Güven Oluşturun, ROI'yi Nicelleyin ve Yüksek Değerli B2B Anlaşmalarını Güvenle Kapatın
সকল স্তর • 21 বক্তৃতা • আজীবন অ্যাক্সেস
যাচাইকৃত মাস্টার প্রশিক্ষক
ট্রেলার
আপনার প্রশিক্ষকের সাথে দেখা করুন: Dr. Amar Massoud
19 ms
5.0 / 5.0
গ্লোবাল রেটিং1
সক্রিয় ছাত্রইংরেজি (মার্কিন যুক্তরাষ্ট্র)
99টি ভাষার সাবটাইটেল1 ঘণ্টা 49 মি.
মোট বিষয়বস্তুযা শিখবেন
Ayrıntılı müşteri portreleri oluşturun ve alıcı psikolojisi ve karar verme süreçlerini anlamak için araştırma yapın
Danışmanlık satış tekniklerini uygulayarak müşteri ihtiyaçlarını ortaya çıkarın, güven kurun ve çözümleri müşteri hedefleriyle hizalayın
Farklı paydaşlar için özel değer önerileri hazırlayın ve karmaşık B2B anlaşmaları için ROI'yi nicelleyin
Kalıcı müşteri ilişkileri kurarak kazan-kazan müzakere stratejileri kullanarak yüksek değerli anlaşmaları güvenle kapatın
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11 বিভাগ • 21 বক্তৃতা • 01:49:30 মোট দৈর্ঘ্যStep 1 - Understanding Your Customer (1)
06:48
Learn the foundations of value-based selling by understanding your customer through research, personas, and decision-making psychology, using insights to tailor solutions with trust, ROI, and convenience.
Step 1 - Understanding Your Customer (2)
04:17
Develop customer personas through data and insights to tailor messaging and value propositions, understanding needs, goals, and challenges for effective value-based selling.
Step 2 - Defining Your Value Proposition (1)
06:36
Define a strong, customer-focused value proposition that links features to benefits, tailors messaging for each audience, and crafts a measurable proposition that boosts retention and return on investment.
Step 2 - Defining Your Value Proposition (2)
03:54
Tailor value propositions to distinct audiences, highlighting ease of use for Evelyn and advanced analytics for Alex, while CIP helps small to medium-sized e-commerce businesses boost ROI through ai-powered segmentation.
সাপ্তাহিক অধ্যয়ন পরিকল্পনা
আপনার শেখার যাত্রা পরিকল্পনা করুন
AI আপনার সময় অনুযায়ী ব্যক্তিগত সময়সূচী তৈরি করে5 ঘন্টা/সপ্তাহ
প্রয়োজনীয়তা
Önceden satış deneyimi gerekmez.
B2B satış kavramlarına temel aşinalık faydalı olabilir.
Özel yazılım veya teknik bilgi gerekmez.
Müşteri odaklı satış, müzakere ve iş geliştirme konusunda ilgi.
লক্ষ্য শ্রোতা
Sales professionals seeking to improve value-based selling skills.
Account executives managing complex B2B opportunities.
Business development managers responsible for generating revenue.
Entrepreneurs selling products or services to business customers.
এই কোর্স সম্পর্কে
Bu kurs, yapay zeka kullanımını içermektedir.
Satış yapma biçminizi dönüştürmeye hazır mısınız? Değer Temelli Satış: Satış Stratejisi ve Kapatma Teknikleri, satış profesyonelleri, girişimciler ve iş liderlerinin, geleneksel ürün odaklı satıştan öteye geçerek ölçülebilir sonuçlar veren müşteri odaklı bir yaklaşımı benimsemelerine yardımcı olmak için tasarlanmış kapsamlı, adım adım bir kurstur.
Günümüzün rekabetçi B2B ortamında, alıcılar her zamankinden daha fazla bilgiye sahipler. Özellikler ve teknik şartlar hakkında bilgi almak istemiyorlar — çözümünüzün onların özel sorunlarını nasıl çözdüğünü ve gerçek iş sonuçlarını nasıl sağladığını bilmek istiyorlar. Bu kurs, bunu nasıl yapacağınızı, sekiz adımlı kanıtlanmış bir çerçeve kullanarak ve gerçekçi bir üretim teknolojisi şirketi örneğiyle gösterildiği şekilde öğretiyor.
Bu kurs boyunca, alıcılarınızın gerçekten ne kadar önem verdiğini ortaya çıkaran detaylı müşteri portreleri oluşturmayı öğreneceksiniz. Farklı paydaşlar için özel değer önerileri hazırlamayı öğreneceksiniz, operasyon müdürlerinden CFO'lara kadar. Şüpheci potansiyel müşterilere güven ve uyum kurma sanatında ustalaşacaksınız ve müşteri zorluklarının kök nedenlerini ortaya çıkaran danışmanlık soruları tekniklerini geliştireceksiniz.
Kurs teorinin ötesine geçiyor. Çözümünüzün finansal etkisini ROI hesaplamaları, geri ödeme süresi analizi ve ikna edici başarı hikayeleri kullanarak nicellemeyi öğreneceksiniz. Karmaşık çok paydaşlı anlaşmalarda değerinizi müşteri hedefleriyle hizalamayı uygulayacaksınız. Kalıcı ortaklıklar oluşturmak yerine tek seferlik işlemlerden ziyade kazan-kazan müzakere stratejileri kullanarak yüksek değerli anlaşmaları güvenle kapatma güvenini geliştireceksiniz.
Bu kursu benzersiz kılan şey, her adıma yerleştirilmiş uygulamalı çalışmalardır. Her modül, kavramları gerçekçi senaryolara uyguladığınız etkileşimli görevler, simüle edilmiş alıcılarla konuşmaları pratik yaptığınız yapay zeka destekli rol oynamalar ve öğrenmenizi güçlendirmek için bilgi testleri içerir. Sadece teoriyi öğrenmeyecek, gerçek satış konuşmalarında başarılı olmak için ihtiyacınız olan becerileri pratik yapacaksınız.
Bu kursun sonunda, ilk müşteri araştırmasından anlaşma kapatmaya ve uzun vadeli ilişki yönetimine kadar eksiksiz bir değer temelli satış araç setine sahip olacaksınız. Yeni başlayanlar veya deneyimli profesyoneller olmanız fark etmez, bu kurs size değer üzerine satış yapma ve daha fazla anlaşma kazanma çerçevelerini, teknikleri ve güveni sağlayacaktır.
ক্যারিয়ারের সুযোগ এবং লক্ষ্যযুক্ত কাজের পদ
ব্যবহারিক এবং কর্মোপযোগী দক্ষতা অর্জন করুন এবং বিশ্বব্যাপী শীর্ষস্থানীয় পদের জন্য আবেদন করুন
কাজের জন্য প্রস্তুত পাঠ্যক্রম
যেসব পদে আপনি আবেদন করতে পারেন
Operations & Business Analyst
Quality Management Auditor (ISO)
Project Operations Lead
Corporate Process Strategist
আনুমানিক বার্ষিক বেতন
$75,000 – $120,000 / yr
বিশ্বব্যাপী শিল্পের চাহিদা
Steady Enterprise & Corporate Demand
যেসব মূল দক্ষতায় আপনি পারদর্শী হবেন* আনুমানিক তথ্য বিশ্বব্যাপী টেক নিয়োগের মানদণ্ড এবং বেতন প্রতিবেদনের উপর ভিত্তি করে।
Risk Assessment & Auditing Compliance
Operational Efficiency & Frameworks
Financial Reporting & Modeling
Cross-Functional Team Leadership
আপনার প্রশিক্ষকের সাথে পরিচিত হন
Dr. Amar Massoud
প্রধান প্রশিক্ষক
PhD in computer science and IT manager with 36 years technical experience in various fields including IT Security, IT Governance, IT Service Management , Software Development, Project Management, Business Analysis and Software Architecture. I hold 80+ IT certifications such as :
ITIL 4 Master, ITIL 3 Expert
ISO 27001 Auditor, ComptIA Security+, GSEC, CEH, ECSA, CISM, CISSP, CISA
PGMP, MSP
PMP, PMI-ACP, Prince2 Practitioner, Praxis, Scrum Master
COBIT 2019 Implementor, COBIT 5 Assessor/Implementer
TOGAF certified
Lean Specialist, VSM Specialist
PMI RMP, ISO 31000 Risk Manager, ISO 22301 Lead Auditor
PMI-PBA, CBAP
Lean Six Sigma Black Belt, ISO 9001 Implementer
Azure Administrator, Azure DevOps Expert, AWS Practitioner
And many more....
শিক্ষার্থীরাও কিনেছে
যে সকল শিক্ষার্থীরা এই কোর্সটি দেখেছে তারাও এই শীর্ষ-রেটেড কোর্সে নথিভুক্ত হয়েছে
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প্রায়শই জিজ্ঞাসিত প্রশ্নাবলী
এই কোর্স সম্পর্কে সবচেয়ে সাধারণ প্রশ্নের উত্তর খুঁজুন।
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পদ্ধতি-এ আরও অন্বেষণ করুন
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